BIG GROWTH:
CREATIVE AND DIGITAL TECH
INNOVATION PROGRAMME

For businesses improving creative and digital technology solutions

A fully funded programme of support that was available to South London-based enterprises and third-sector organisations working with creative technologies.

Why did applicants take part?

Were you exploring the use of creative and/or digital technologies to enhance your products and services? Perhaps you’ve already run a creative tech business and were looking for support and a strong network to support your growth?

Led by London South Bank University’s (LSBU) Immersive Media Hub, the project was funded by the UK government through the UK Shared Prosperity Fund. In recognition of this rapidly growing area, the programme was designed to support companies in accelerating their technology/product development, access specialist expertise, and facilities available at LSBU, and network and connect with a cohort of creative and digital technologies companies and academics.

Participants who successfully registered for the programme had access to a range of creative, content production technologies from virtual reality, motion capture, virtual production and high-end editing workstations.

What format did it take?

Based out of London South Bank University’s Immersive Media Hub, participants that successfully registered to the programme had access to a range of creative, content production technologies from virtual reality, motion capture, virtual production and high-end editing workstations.

The programme offered various support, regardless of whether they/their business were familiar with immersive technology or not.

Group-based workshops were available to those looking to test and explore new technology and gain a better understanding of how creative tech can enhance their productivity, or be used to prototype new products and services.

Academic to Business’ collaborations were also available through the programme. This stream of support works by pairing enterprises with academic expertise from LSBU’s school of Arts and Creative Industries. Collaborations provided businesses with more bespoke, 1:2:1 support, whereas the workshop support was designed to be more introductory and idea-provoking.

Who took part?

The programme was open to start-ups, established businesses, social enterprises and charities in the following London boroughs: Croydon, Kingston upon Thames, Lambeth, Lewisham, Merton, Richmond, Southwark, Sutton, and Wandsworth.

This project was funded by the UK government through the UK Shared Prosperity Fund.

The UK Shared Prosperity Fund is a central pillar of the UK government’s Levelling Up agenda and provided £2.6 billion of funding for local investment by March 2025. The Fund aimed to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. Find out more

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